What is Google Ad Manager (GAM) Account? How to Create Google Ad Manager (GAM) Account?

What is Google Ad Manager? What is GAM account? Who can use Google Ad Manager? What are the features of Google Ad Manager? Who are eligible to create a Google Ad Manager account? How to Create Google Ad Manager Account?

I know my dear visitor, you have been tensed from creating a Google Ad Manager Account right? Because I also faced the same issue, when I used to search for Google ad manager on YouTube, on Google, I was not getting the correct info that how we can create the account and why some peoples are not able to create. But finally after lots of research finally I created my Google ad Manager. And that’s why I’m sharing with you guys that how you can create and also will tell you about Google Ad Manager. So just keep reading this article till end, you will know why some peoples are not able to create their account.

What is Google Ad Manager (GAM) Account?

Google Ad Manager or GAM Account is a advertising platform or a Ad Network developed by Google that helps publishers and website owners to manage, sell, and optimize their digital ad inventory. It provides tools to control and monetize ad space on websites, apps, and other digital platforms.

Who can use GAM Account?

GAM Account is primarily designed for publishers, website owners, app developers, and other content creators who want to effectively manage their advertising inventory and maximize revenue. It is used by a wide range of entities, including news sites, blogs, mobile apps, and video streaming platforms.

What are the features of GAM Account?

Google Ad Manager offers a variety of features to help publishers manage their ad inventory:

1. Ad Serving
It delivers ads to websites and apps while optimizing their placements.

2. Inventory Management
Publishers can control where ads appear, how often they’re shown, and to whom.

3. Monetization
Google Ad Manager supports various ad formats like display, video, and native ads, helping publishers generate revenue.

4. Audience Targeting
Publishers can target ads based on user demographics, interests, behavior, and more.

5. Reporting and Analytics
It provides insights into ad performance, revenue, and user engagement.

Note: Ad Exchange and Direct Deals features are available in Google Ad Manager 360, which is a paid version of Google Ad Manager Account.

Who are eligible to create a Google Ad Manager account?

Generally, Google Ad Manager accounts are best suited for publishers and content creators who manage websites, apps, or other digital platforms with significant traffic and ad inventory. Individuals, small businesses, and large enterprises can all create Ad Manager accounts. But there is a criteria, that is, you should have a active adsense account which should be approved by Google. Then only you can create a Google Ad Manager Account.

How to Create Google Ad Manager (GAM) Account?

Step 1: To start, you’ll need a Google account to access Google Ad Manager. If you don’t have one, visit the Google Account creation page (accounts.google.com) and follow the prompts to set up your account. This account will be used to manage your Google Ad Manager activities.

Step 2: Once you have a Google account, go to the Google Ad Manager website (https://admanager.google.com). Here, you can click on the “Get Started” or “Try for Free” button to initiate the process of creating your Ad Manager account.

Step 3: After that, you’ll be asked to provide fundamental information about your organization and website. This includes details like your company’s name, website URL (the address of your website), and location. This information helps Google understand your business context.

Step 4: Then accept Google’s terms and conditions but also It’s important to read and understand these terms before proceeding. By accepting them, you agree to abide by Google’s policies and guidelines.

Step 5: During the setup, you’ll configure account settings tailored to your needs. This includes selecting your time zone, currency (for billing purposes), and providing billing information. Accurate information ensures smooth operation and accurate reporting.

So finally we have covered all common questions regarding Google Ad Manager, after reading this article you won’t have any confusion that’s why I have answered lots of common queries about GAM Account. Also, If you want to know about Google Ad Manager 360 then comment below, we will try to make a dedicated article about Google Ad Manager 360 and will also try to make an article on Google Ad Manager GAM account Vs Google Ad Manager 360 GAM 360 account. Thanks for reading till here!